在新西兰
职位描述
市场营销一职的工作内容主要包括决定PGA 及其同行所提供的产品和服务的需求，并确定潜在客户。具体还包括制定定价策略，保证 PGA 利润或市场份额的最大化，同时确保 PGA 客户对所提供产品和服务的满意度，尤其是要敏锐觉察客户对新产品和服务的需求趋势。
工作任务
- 制定产品或服务的说明清单；
- 提高品牌知名度；
- 分析目标市场需求并以此为基础制定数字营销策略；
- 规划数字营销活动，包括网络、搜索引擎优化/搜索引擎营销、电子邮件、社交媒体和展示广告
- 创建营销内容内容，包括用于社交媒体；（Facebook、Instagram、小红书、微信）的文本帖子、视频和图像；
- 以符合 PGA 品牌和社交媒体策略的方式在社交媒体上推广服务和内容等；
- 其它PGA需要的营销工作。
请将您的简历发送至 [email protected]
我们竭诚欢迎您的加入！
Job description
The position of marketing specialist consists of determining the demand for products and services offered by PGA and its competitors and identifying potential customers. It also consists of developing pricing strategies with the goal of maximizing the PGA's profits or shares of the market while ensuring the PGA's customers are satisfied and overseeing product development or monitoring trends that indicate the need for new products and services.
Tasks
Compile lists describing product or service offerings;
Coordinate and participate in promotional activities and trade shows, working with developers, advertisers, and production managers, to market products and services;
Develop pricing strategies, balancing firm objectives and customer satisfaction;
Evaluate the financial aspects of product development, such as budgets, expenditures, research and development appropriations, and return-on-investment and profit-loss projections;
Formulate, direct and coordinate marketing activities and policies to promote products and services, working with advertising and promotion managers;
Identify, develop, and evaluate marketing strategy, based on knowledge of establishment objectives, market characteristics, and cost and markup factors;
Initiate market research studies and analyze their findings;
Use sales forecasting and strategic planning to ensure the sale and profitability of products, lines, or services, analyzing business developments, and monitor market trends.
Increase an organization’s brand awareness, boost visibility and engagement by planning and
Creating internet-based content.
Develop digital marketing strategies by identifying a target market, creating a brand persona, and analyzing information about how best to reach a target audience.
Plan digital marketing campaigns, including web, SEO/SEM, email, social media, and display advertising
Maintain the social media presence across all digital channels
Measure and report on the performance of all digital marketing campaigns
Laison with marketing agencies
Social Media Tasks
Creat content, including text posts, video, and images for use on social media (Facebook, Instagram, xiaohongshu, WeChat)
Promote service and content over social media, in a way that is consistent with a PGA brand and social media strategy
Schedule social media posts using applications such as Hootsuite and TweetDeck
Develop new social media strategies and campaigns
Keep track of data and analyze the performance of social media campaigns
Collaborate with other departments to ensure branding is consistent
Please send your CV to [email protected]
评论
欢迎投送简历！
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欢迎加入！
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How to contact you?
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Please send email to [email protected], thanks!
评论
老板您好 我的简历发到您邮箱了
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谢谢，收到
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欢迎对social media 熟悉的专才加入
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Digital marketing specialist
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欢迎有digital marketing 经验的人才加入
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欢迎有digital marketing, 特别是有seo 经验的人才加入