Sydney’s biggest billboard could continue to feature on the city skyline for three more years as part of a deal that might earn Inner West Council a little more than $380,000 in revenue from a major advertising company.
Eye Drive Sydney, a subsidiary of outdoor advertiser oOh!media, is seeking approval from the NSW government to extend the life of the 170 metre-long billboard on the Glebe Island silos, overlooking anzac桥。
Thousands of motorists on Anzac Bridge in Sydney’s inner west pass the advertisements each day.Credit: Louie Douvis
The billboard – which thousands of motorists pass each day – was erected in the 1990s作为促进悉尼奥运会的临时结构。然而，多年来，滚动扩展将其保持在适当的位置。
现在，悉尼申请了眼驱动器，向计划部申请了继续运营广告牌，并说扩展将“加强“增强Silos结构的具有里程碑意义的质量”。
这一举动激发了居民，社区团体和Sydney Counce Drive Sydney gains the extension, it has offered to pay Inner West Council $127,000 a year in a “public benefit” deal that could be used to produce “socio-economic benefits”. 三年的延长将使广告牌保持在适当的位置。如果批准是GR的影响” 理事会的立场与悉尼市议会矛盾，该委员会呼吁删除广告牌。
在“允许第三方广告的标牌显示”中无限期地通过主题申请继续违背标牌的原始意图，并为临时安排设定了负面的先例。 class =“”> 可以从周围的郊区查看筒仓。 cortercre：cortercre：corter：louie douvis
其他担忧，居民在提交中对部门提出的对广告牌对房地产价格产生了负面影响”，这是对房地产的负面影响。 Bridge.
LoadingIn its plans, Eye Drive Sydney said: “The proposed [extension] will prolong the billboard’s role as an iconic out-of-home [reaching people outside their homes] advertising asset that is sought after by global entities seeking premium brand promotion.”
The extension is being considered as part of a state significant development application and remains under assessment.
The lease to use the到目前为止，广告牌在2022年扩展；该批准是将于9月8日停止的。
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