Gelena Ismaili是来自斯德哥尔摩的37岁的单身母亲,每天都有每天的现实。长期以来,她将女儿的需求放在了优先级,并将自己的购买限制在季节性销售中 - 直到她找到Temu。
'temu对我来说就像是一场小革命,'ismaili谈到以其全年低价低廉的低价而闻名的在线市场。 “突然,我可以在检查我的银行帐户时对自己和我的孩子们善待好事,而不会感到焦虑。'
她是数百万欧洲人之一,他们因其大量预算友好的日常用品而求助于Temu。 With prices rising across much of the continent, Temu's pricing model offers practical relief for households feeling the squeeze.
It's helping Brits too, with a recent Ipsos poll finding that Temu shoppers across six countries, including the UK alongside Germany and France - cut their spending by 24 per cent on average, with four in five rating the platform as good value.
,康塔尔的一项调查都回应了这些发现,一半的受访者认为定价是Temu的最大强度。
gelena ismaili,这是来自斯德哥尔摩的37岁单身母亲,来自斯德哥尔摩的单身母亲,转向她的日常Sppsping < /p> parts fack = p class = p class =“ mol-para”,以节省金钱。实际上,经济与商业研究中心(CEBR)的一项研究估计,英国家庭每年可以通过使用Temu来节省近3,000英镑 - 为家庭感到受欢迎。 Class =“ Mol-Para-with-font”>自欧洲推出以来,Temu为所有27个欧盟成员国提供了超过1亿消费者的服务。 By cutting out middlemen and excessive markups, the platform reduces costs and passes the savings directly to shoppers.
Helping everyone get the items they need
While affordability is a major draw for Temu customers, access and convenience is just as important.对于许多主要城市以外的地方,以高价寻找各种各样的产品仍然是一个挑战。幸运的是,Temu正在帮助弥合这一差距。在Temu上,她找到了所需的东西。
'我喜欢我总是找到我想要的东西,价格高,'。欧洲的人口居住在农村地区,许多人都为零售选择有限。 Temu的模型使这些人可以访问他们需要的产品,而不必走很长的路才能获得它们。
'temu是向在线访问的转变的一部分,对于主要城市以外的人来说尤为重要,''供应链ABC 2025的作者Peter Nordgaard说。 id =“ I-D1390D51F68BA9C” alt="Nina Brekke, a 48-year-old paramedic, struggled for years to find shoes in her unusually small size. On Temu, she found what she needed" class="blkBorder img-share" style="max-width:100%" loading="lazy" />
Nina Brekke, a 48-year-old paramedic, struggled for years to find shoes in her unusually small size. On Temu, she found what she needed
Opening doors to local sellers
In 2024, Temu opened its platform to local sellers in more than a dozen countries, giving small businesses a low-cost route to reaching millions of customers.
该平台减少了在线推出的常规障碍,帮助独立公司成长并为当地的创造工作和经济活动做出了贡献。
nova tissue”> nova tissue,Nova Tissue,厕所和厨房的制造商,基于卫生机和厨房,以曼彻斯特的曼彻斯特和曼彻斯特的厨房,并为零售商提供了零售。当客户合并时,矿石的利润率缩小。
在2024年12月在Temu上列出的列表,这给公司带来了第二次风。
迅速飙升,每天的销售迅速超过10,000英镑。 Nova Tissue的所有者Khurram说,几种产品成为全国畅销书,必须迅速补充股票。 “ Temu直接将我们与英国消费者联系起来,这比批发更有价值。'
保持不变,该公司聘请了更多的调度和客户服务员工。 What began as a sales experiment has created new jobs and made a tangible contribution to the economy of Greater Manchester.
Temu expects local sellers to contribute up to 80 per cent of its European sales and is helping them expand globally by partnering with international couriers.
khurram的所有者)的所有者是旧汉斯(Oldham Tisse)的所有者,厕纸和厨房制造商的所有者,最近在Temu < /pcar class上推出, climate, platforms like Temu are launchpads for small business growth,' said Gregor Murray, VP at Digital Commerce Global Group.
'They're not just selling goods - they're fueling economic activity and giving smaller players a shot at scale.'
Building a safe and trusted MarketPlace
根据2024年的《数字服务法》指定了一个非常大的在线平台(vlop),Temu现在遵守欧盟最严格的监督规则。
通过对所有销售者进行审查,包括逐渐审查的销售者,并包括人类的范围,并将人类审查,以及人类的构建,并在技术中进行审查,并将其改进,并在技术中进行审查,并审查人类的构建,以构建人类的启动,并将其调查 process.
Temu also partners with top testing agencies like TÜV Rheinland and Eurofins to ensure product safety.
The platform uses automated tools and a multilingual team to detect and remove intellectual property rights violations and maintains an online portal for brands to report infringements directly.
Its app is certified under the MASA cybersecurity framework by DEKRA, the respected German testing agency.
Recognition and growth
Temu's impact on the e-commerce industry has been widely recognised. 它被命名为西班牙2025年的“年度电子商务”,并在美国电子商务奖颁奖典礼上排名前10个平台。
在美国,今日美国,Temu列入了其'America'America Perservice Service Service 2025'List。 src =“ https://i.dailymail.co.uk/1s/2025/05/09/09/98245435-14698017-image-image-image-a-12_1746867359254.jpg”高度class =“ blkborder img-share”样式=“最大宽度:100%” loading =“ lazy” />
temu在西班牙的EAWERDS 2025 < /p>
在欧洲,该平台在欧洲赢得了用户的赢得胜利。 ipsos发现,有77%的人相信Temu具有强大的价值,一半以上会推荐给其他人,而80%的人期望在2025年维持或增加其在平台上的支出。
它也鼓励了企业家。 In the UK alone, 14 per cent of local buyers say Temu has helped them start or grow a business.
Many of these new ventures have created jobs and stimulated the economy of their local area.
'I don't think the public fully grasps the scale of what Temu could become,' said Nova Tissue's Khurram.
'如果这是我们现在所在的地方,请想象三到四年。'
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